
Project details
Tap your phone, explore the menu, and pick your favorite. A simple idea that became part of our work with Pesto Pizza in 10th of Ramadan City in 2025. We replaced the traditional printed menu with a digital experience powered by NFC and QR technologies, giving customers direct access to the menu on their phones. Our collaboration included logo and visual identity design, website design and development, and the design and execution of the exterior facade using cladding, illuminated acrylic, and vinyl according to the client's preferences. We also contributed to and supervised interior and exterior decorative designs, designed staff uniforms, and handled the design, printing, and distribution of promotional flyers. On the marketing side, we established and managed social media pages, developed and executed marketing plans, and produced photography and creative visual content. A smart menu, a distinct identity, and details that work together throughout the customer experience, each designed to serve its own purpose.
